Setting Up Your Storefront
What is Your Storefront?
Your storefront is the customer-facing website where people book storage units. It's automatically created when you set up your facility and includes:
Professional unit listings
Online booking system
Pricing and availability
Your facility information
Accessing Storefront Settings
From your facility dashboard:
Click Storefront or Marketing
Select Storefront Settings
Choose the section you want to customize
Basic Storefront Configuration
Facility Information
Business Details
Facility name (displayed prominently)
Business description (what makes you special)
Contact information (phone, email)
Operating hours
Location & Directions
Complete address for GPS navigation
Helpful driving directions
Parking information
Notable landmarks nearby
Branding & Images
Logo Upload
Upload your business logo
Maximum 2MB file size
JPG or PNG formats
Appears on all pages
Facility Photos
Exterior shots showing entrance
Interior photos of clean units
Security features (cameras, lighting)
Any special amenities
Photo Requirements:
Professional quality preferred
Good lighting and clear focus
Maximum 2MB per image
Shows facility in best light
Content Optimization
Unit Descriptions
Make your units appealing:
Use familiar size comparisons
Highlight special features
Mention security and cleanliness
Include access information
Example Good Description: "Perfect for a 1-bedroom apartment's contents. Climate controlled with 24/7 access and video surveillance. Ground floor with drive-up convenience."
Pricing Display
Transparent Pricing:
Show monthly rates clearly
Include tax information
Mention security deposits
Note any additional fees
Promotional Messaging:
First month specials
Move-in incentives
Limited-time offers
Competitive advantages
Customer Experience Features
Contact Options
Multiple Ways to Reach You:
Click-to-call phone numbers
Email contact form
Physical address for visits
Business hours clearly displayed
Response Expectations:
Set clear response time expectations
Provide emergency contact if needed
Offer multiple communication channels
Show availability for tours
Trust Signals
Build Customer Confidence:
Security camera mentions
Insurance information
Facility certifications
Professional associations
Social Proof:
Customer testimonials (if available)
Occupancy indicators
Years in business
Community involvement
Mobile Optimization
Mobile-Friendly Features
Your storefront automatically works on mobile devices, but ensure:
Images load quickly
Text is readable
Buttons are easy to tap
Booking process is simple
Mobile Best Practices
Keep descriptions concise
Use large, clear photos
Minimize required form fields
Test on different devices
Language Settings
Bilingual Support
English Content:
Professional, clear language
Local terminology
Easy to understand
French Content:
Equivalent quality in French
Proper Canadian French
Consistent messaging
Language Switching:
Easy toggle between languages
Customer preference remembered
All content available in both
SEO and Discovery
Local Search Optimization
Help Customers Find You:
Accurate address information
Local keywords in descriptions
Business hours updated
Contact information consistent
Key Information to Include:
Storage facility
Self-storage
Your city/neighborhood
Special features (climate control, etc.)
Testing Your Storefront
Before Going Live
Check These Elements:
All information is accurate
Images display properly
Contact forms work
Booking process completes
Mobile version functions
Test Customer Journey:
Search for your facility
Browse available units
Start booking process
Test contact methods
Verify pricing displays correctly
Common Storefront Issues
Images Not Displaying
Check file size (under 2MB)
Verify format (JPG or PNG)
Try re-uploading
Test on different browsers
Information Not Updating
Allow 5 minutes for changes
Clear browser cache
Check in incognito mode
Verify you saved changes
Mobile Issues
Test on actual mobile devices
Check different screen sizes
Verify touch functionality
Ensure fast loading
Monitoring Performance
Key Metrics to Watch
Visitor traffic
Booking conversion rate
Contact form submissions
Time spent on site
Mobile vs desktop usage
Making Improvements
Update photos regularly
Refresh descriptions seasonally
Add customer testimonials
Monitor competitor storefronts
Test different messaging
Quick Checklist
Before launching your storefront:
[ ] All facility information complete and accurate
[ ] Professional photos uploaded
[ ] Unit descriptions compelling and clear
[ ] Contact information correct
[ ] Pricing transparent and competitive
[ ] Mobile version tested
[ ] Booking process works end-to-end
Next Steps
With your storefront set up, learn about Creating Promotions to attract more customers.
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Need help? Contact support at [email protected] or use our live chat.